How to: Instagram Influencer Outreach

Instagram influencer marketing is one of the most popular marketing tactics for consumer brands. And for good reason. Recent research on consumer behaviour and social media influence found that 60% of consumers are influenced by social media posts or blogger reviews. Getting featured on Instagram by influencers useful in exposing your brand to engaged audiences, … Read more How to: Instagram Influencer Outreach

Shopify: FAQ

Thinking about Shopify for your new store? Shopify is a great eCommerce solution but it is still makes sense to do your due diligence and understand the platform before building. Here are my answers to common Shopify questions. What exactly is Shopify? Sounds like a deceptively simple question, but it is worth asking. Shopify is … Read more Shopify: FAQ